
VIP Guest Management & Logistics
Establishing AlUla as a leading global boutique destination, providing a world-class experience, showcasing its unique cultural and heritage assets, and providing the impeccable service required by a discerning international audience.
The challenge:
To support in establishing AlUla as a leading global boutique destination, providing a world class experience for visitors, showcasing its unique cultural and heritage assets and aiding in the development of home-grown talent through the provision of VIP Guest Management Services.


AlUla, SAUDI ARABIA
Our solution:
Quintessentially Experiences designed and curated an end-to-end Guest Management & Logistics Framework under which VIP guests, visiting artists, royal delegations and international celebrities are provided with an always-on bespoke concierge service pre, during and post event.
Services including flight and accommodation bookings, bespoke itinerary creation, airport meet & greet, VIP logistics management, bespoke gifting and expert on-ground concierge service.
Projects to date include hosting VIP guests, media and influencers on behalf of The Royal Commission of AlUla for:
- Andrea Bocelli in Concert
- Art in the Landscape Heizer
- Desert X Artist Curatorial Trip
- Wadi Ashar
- Desert X Opening
- What Lies Within Exhibition Opening
- Dolce & Gabbana Ikmah Horse Age Fashion Show
- Richard Mille AlUla Desert Polo
- Global Entrepreneurship Congress
Highlights:
Andrea Bocelli’s open-air performance at Hegra
Alicia Keys impromptu performance at Madrasat Adeera, a local school in AlUla
Supporting international and regional artists bring their work to life for Desert X 2022
In numbers:
- 2-year ongoing partnership
- 10+ successful events
- 500+ guests
- 50+ regional and international celebrities

